Here’s today’s Final Jeopardy (in the category Advertising) for Thursday, April 30, 2020 (Season 36, Episode 169):
Copywriter Keith Goldberg wrote this question in 1999 for a financial services company; they’re still using it
(correct response beneath the contestants)
|Jesse Laymon, a public policy director from Long Island City, New York
|Kevin Curran, an attorney from Chicago, Illinois
|Sarah Jett Rayburn, a writer & stay-at-home mom from Hutto, Texas (4-day total: $89,300)
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(Content continues below)
Correct response: What is “What’s in your wallet?”
More information about Final Jeopardy:
Capital One was still a relatively unknown player in the financial services market in 1999 when Keith Goldberg, working for D’Arcy Advertising, was given the assignment of working with Capital One on their marketing campaign. In order to try to provoke doubt in consumers’ minds about “legacy” card offerers like Chase and Citi, “What’s in your wallet?” and its surrounding ad campaign was born. The phrase became well-known enough that Goldberg and the phrase ended up on New York’s Advertising Walk of Fame, and by 2016, Capital One had become the United States’ 5th-largest credit card issuer by purchase volume.
This is also a rare Final Jeopardy! whose correct response is already in the form of a question; however, I personally doubt I’d take the chance on answering without the initial “What is” if I were playing it. Would you?
Has your local pub quiz gone dark over COVID-19? Many companies are now live-streaming their games online! Check out our calendar of live-streamed trivia events and get your fix!
Since Alex Trebek’s diagnosis of stage 4 pancreatic cancer, many community members have been raising money. The Jeopardy! Fan Online Store is as well! All proceeds from any “Keep The Faith And We’ll Win” shirt sold will be donated to the Pancreatic Cancer Action Network. To date, nearly $500 has been raised.)
Looking to find out who won Jeopardy! today? Tonight’s results are below!
Scores going into Final:
Jesse $11,200 + $1,800 = $13,000 (What is What’s in your wallet?) (1-day total: $13,000)
Sarah $12,500 – $12,499 = $1 (What is Have you done)
Kevin $13,000 – $12,501 = $499 (What is What ca)
Scores after the Jeopardy! Round:
Opening break taken after: 15 clues
Daily Double locations:
1) COLLEGE & UNIVERSITY ORIGINS $600 (clue #14)
Jesse 1800 +1000 (Sarah 2800 Kevin 400)
2) WORLD CAPITAL RIVERS $1200 (clue #12)
Jesse 5600 +5600 (Sarah 10000 Kevin 7000)
3) TOOT SUITE $2000 (clue #30)
Sarah 12800 -300 (Kevin 13000 Jesse 11200)
Overall Daily Double Efficiency for this game: 153
J! Round: None!
DJ! Round: None!
Total Left On Board: $0
Number of clues left unrevealed this season: 362 (2.14 per episode average), 5 Daily Doubles
Jesse $6,400 Coryat, 20 correct, 5 incorrect, 35.09% in first on buzzer (20/57), 2/3 on rebound attempts (on 4 rebound opportunities)
Kevin $13,000 Coryat, 16 correct, 3 incorrect, 33.33% in first on buzzer (19/57), 0/0 on rebound attempts (on 5 rebound opportunities)
Sarah $12,800 Coryat, 16 correct, 2 incorrect, 26.32% in first on buzzer (15/57), 2/2 on rebound attempts (on 7 rebound opportunities)
Combined Coryat Score: $32,200
Lach Trash: $9,800 (on 7 Triple Stumpers)
Coryat lost to incorrect responses (less double-correct responses): $12,000
Sarah Jett Rayburn, career statistics:
81 correct, 13 incorrect
11/11 on rebound attempts (on 27 rebound opportunities)
27.54% in first on buzzer (76/276)
1/2 on Daily Doubles (Net Earned: $1,700)
3/5 in Final Jeopardy
Average Coryat: $13,600
Kevin Curran, career statistics:
16 correct, 4 incorrect
0/0 on rebound attempts (on 5 rebound opportunities)
33.33% in first on buzzer (19/57)
0/0 on Daily Doubles
0/1 in Final Jeopardy
Average Coryat: $13,000
Jesse Laymon, career statistics:
21 correct, 5 incorrect
2/3 on rebound attempts (on 4 rebound opportunities)
35.09% in first on buzzer (20/57)
2/2 on Daily Doubles (Net Earned: $6,600)
1/1 in Final Jeopardy
Average Coryat: $6,400
Jesse Laymon, to win:
2 games: 37.399%
Avg. streak: 1.597 games.
- Yes, Fred and Wilma were originally called The Flagstones. No, Jeopardy! did not screw up. In my opinion, there are too many viewers who rush to assume that Jeopardy! is wrong, fail to question their own assumptions, and miss out on learning a new fact.
Contestant photo credit: jeopardy.com
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